Focus Group Survivor!
Where is the Love? That is what we were asking at the last Focus Group ("Group"). We presented four wines that we thought were great for the price, that have either fallen out of favor or just never got there. As always, Group was spot on and provided invaluable information.
Group was concerend about blends that do not indicate what the heck is in the bottle on the label. And while a wine story is good, it is not a great sales tool. For example, a bottle that was made from a special clone might be of interest to wine geeks but not so much to most customers. Group did think an eye catching label was imoortant in a sea of wine. But of most importance is education. More classes on wines such as txakolina are necessary to insure customers know what is being offered. And more informational cards on the shelf so custoemrs can roam around by themselves and get the drift.
So, of the four wines reviewed by Group, only one survived! While two of the others were acceptable for now, don't reorder! And one was a flat out why bother. Here's the winner:
Winemaker's Notes: This Sonoma County Cabernet Sauvignon has all the hallmarks of a great, true-to-style Cabernet. Its structure is approachable, the fruit is juicy red with a hint of savory which is appropriate for this varietal. Oak is well integrated and lends spiciness on the palate. This wine is very fitting for a weekday wine and/or for more formal occasions.